HP has come up with a pretty unique take on packaging. In fact they have won Wal-Mart’s Home Entertainment Design Challenge for coming up with their latest idea to reduce packaging.
HP has been able to reduce the packaging for their Pavilion dv692 laptop by an incredible 97% simply by cutting the box out of the picture. That’s right, HP will begin packaging the dv692 in its own messenger style bag. The laptop along with all of the accessories such as battery and power cable will still be wrapped in some bubble wrap to protect it while in shipping, but it will not come with any box.
So overall it sounds like a pretty good idea, not only cut out a lot of the packaging, but users will also get a nice bag included with the purchase. However their packaging savings does not stop there, HP is also able to ship three of these notebooks (pictured below) in a single box thanks to the reduced packaging, which according to Wal-Mart “requires a fourth fewer trucks to deliver to stores.”
Currently this newly packaged Pavilion dv692’s will only be sold at Wal-Mart and Sam’s Club locations, however it should be interesting to see if an idea like this will catch on, and if so will HP (or others) begin to use it elsewhere. Of course, with this style of packaging it has to be of some concern that theft would be an issue, I would imagine they will have some security tags tucked safely inside, not to mention being displayed in a glass display case. It only seems natural that some idiot would try and sling one over their shoulder and walk out the door.
Read [PlanetArk] Via [Gizmodo]
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